Pogo India is now airing a brand new pre-school show called Chamki ki Duniya. Chamki ki Duniya is about the adventures of a schoolgirl who wants to find out more about the world she lives in. The show is targeted for young children between the ages of 2 and 6 years old, features many educational topics such as reading, creativity, family and community, being reasonable to each other, living a healthy life, being tolerant to different cultures and more. The new show is currently airing on POGO every weekday at 8.30 am and is developed by Sesame Workshop (famous for the internationally successful pre-school show, Sesame Street, known as Galli Galli Sim Sim in India), Pogo’s owners, Turner India and is animated by Malaysian animation studio, Inspidea.
Mark Eyers, chief content officer for Kids Networks at Turner International Asia Pacific made this statement about the new pre-school show:
“Chamki ki Duniya is a unique show that not only will be the first completely animated series by Sesame Street, but will also encourage social and emotional development of children in a narrative that is fun and entertaining. Turner has always believed in setting benchmarks for creating innovative and engaging content. With the largest portfolio of local content in the kids’ genre, we strive to create content and characters that resonate with children.
Sashwati Banerjee, the managing director of Sesame Workshop in India made this statement about the new show:
“It’s wonderful to work with Turner and Inspidea to bring the beloved Chamki Muppet to kids and families in this beautiful new animation. Being smart means knowing so much more than letters and numbers. Chamki ki Duniya’s curriculum is designed to engage the whole child and seeks to help kids grow smarter, stronger and kinder.”
Andrew Ooi, the managing director of Inspidea, the animation studio that animated Chamki ki Duniya also made this statement:
“We are delighted to have partnered with Turner and Sesame Workshop in producing this path-breaking series that aims to subtly and humorously educate children. After detailed research and development with Turner and Sesame Street, we created a visual style for Chamki ki Duniya which is charming yet playful that can resonate with Indian audiences and be culturally relevant.”