Boomerang Southeast Asia Launches In Malaysia On HyppTV: More Animation For Malaysia
Boomerang, the classic cartoon sister channel of Cartoon Network has launched in Malaysia on the HyppTV IPTV platform, with a free two month preview for all HyppTV customers that started from its launch date on Saturday 1st August. Boomerang is a channel full of animation with household names and contemporary cartoons for kids and families. The channel offers both exclusive and first-run content including remakes and new episodes of timeless favourites from Cartoon Network’s and Warner Bros’. properties such as Tom and Jerry, Looney Tunes and Scooby-Doo. Boomerang also airs both modern and classic acquisitions including Garfield, Pink Panther, Strawberry Shortcake, My Little Pony, Mr. Bean, Inspector Gadget, DreamWorks’ Turbo FAST and DreamWorks’ two Dragons series: Dreamworks Dragons: Riders of Berk and Dreamworks Dragons: Defenders of Berk. The version of Boomerang received in Malaysia is Boomerang Southeast Asia, which relaunched on 1st January 2015.
The channel is available in two languages: English and Bahasa Malaysia, with a demographic of kids aged 4-9 as well as their families and anyone who loves animation most particularly classic cartoons. Boomerang will be very soon airing new productions from Warner Bros. Animation such as the new Bugs Bunny series, Wabbit: A Looney Tunes Production and Bunnicula, a story of a vegetarian vampire rabbit based on the children’s book series written by James Howe.
Boomerang Southeast Asia is part of HyppTV’s Jumbo Pack and will also be available á-la-carte. A Boomerang app for mobile devices with both video and game content is currently in the planning stages.
Phil Nelson, Turner International’s Senior Vice President and Managing Director for Southeast Asia Pacific and North Asia made this statement about the launch of Boomerang in the Malaysian market:
“Boomerang provides light-hearted and fun moments for a whole new generation of viewers with iconic characters. It is hugely popular content presented in a safe environment for both boys and girls to feel happy, relaxed and to laugh. It’s entertainment that parents can trust and enjoy together with their children. With the best comedy and imaginative fun of young ones, Boomerang celebrates today’s family and how they have fun together. Boomerang is already extremely popular in many countries around the world, and I’m confident Boomerang will soon be one of the best-loved channels for kids and families in Malaysia too.”