Cartoon Network Asia Pacific Celebrates 20 Years Of The Powerpuff Girls With #Empowerpuff Campaign

Cartoon Network Asia Pacific Celebrates 20 Years Of The Powerpuff Girls With #Empowerpuff Campaign

Cartoon Network Asia Pacific Celebrates 20 Years Of The Powerpuff Girls With #Empowerpuff Campaign

Yesterday (Friday 9th March) was International Women’s Day and Cartoon Network officially celebrated the birthday of The Powerpuff Girls in Asia with its #Empowerpuff campaign. The campaign is a movement that embraces empowerment and puts young girls and women who are Asia’s game changers into the spotlight.

It’s been over 20 years (as a full series) since superhero trio first used their special powers to save the world before bedtime, time literally flies as fast as the Powerpuff Girls themselves. Over the next few months Cartoon Network will share a series of short-form content on its social and digital platforms featuring female trailblazers who are making a name for themselves. The series will include Singapore’s crochet artist @kllylmrck (Kelly Limerick) and Instagram baker @Susanne.Decochiffon, in addition to other influencers in the Philippines. Each woman taking part in the #Empowerpuff campaign will share their life-stories and will partner up with Cartoon Network to create bespoke experiences, content and products.

For the campaign, Cartoon Network has already released a new Powerpuff Girls themed music video, featuring the work of five young female animators from different parts of the world including Delfina Perez Adan from Argentina; Dahee Jeong from South Korea; Xiya Lan from China; Réka Bucsi from Hungary and from the United States – Jasmin Lai and Marlène Beaube.

The campaign also includes the launch of the Empowerpuff Internship, which aims to attract writers, video editors, illustrators and graphic designers to create original content for social media channels.

More info about the #Empowerpuff Internship on the link below:

https://www.regularcapital.com/2018/11/cartoon-network-usa-celebrates-20th-years-of-the-powerpuff-girls/

The Powerpuff Girls has expanded beyond a cartoon and has attracted the attention of some of the biggest fashion designers and brands on the planet, especially with collaborations with of Peter Alexander, Supre, Katie Eary, Lingua Franca, LEGO and Havaianas. Recently, licensing deals were also made with Champion and womenswear designer Christian Cowan – who debuted his Powerpuff Girls collection in Los Angeles yesterday.

For latest updates on The Powerpuff Girls’ 20th anniversary follow Cartoon Network Asia on Facebook or visit the Cartoon Network website. Cartoon Network is available on all major TV platforms and through the Cartoon Network Watch and Play app.

Website: https://www.cartoonnetworkasia.com
Facebook: https://www.facebook.com/CartoonNetworkAsia

From The Turner Asia Pacific Press Release: Don’t Call Me Princess! Cartoon Network Celebrates 20 Years Of The Powerpuff Girls With #Empowerpuff Campaign

Today (Friday 9th March), on International Women’s Day, Cartoon Network officially celebrates the birthday of The Powerpuff Girls in Asia with #Empowerpuff. The campaign is a movement that embraces empowerment and puts the spotlight on driven girls, young ladies and women who are Asia’s game changers.

Can you believe that it has been 20 years since super-cute/super-fierce trio first used their awesome powers to save the world before bedtime? Time flies as fast as these wide-eyed superheroes,
and now Cartoon Network is celebrating the ultimate girl-power ambassadors in ways that would make even Princess Morbucks happy.

Over the next few months, Cartoon Network will premiere a series of short-form content on its social and digital platforms featuring trailblazers making a name for themselves. The series will include the likes of Singapore-based crochet artist @kllylmrck (Kelly Limerick) and Instagram baking sensation @Susanne.Decochiffon (Susanne Ng), in addition to other influencers in the Philippines. Each woman will share their life-story and will partner with Cartoon Network to create bespoke experiences, content and products.

These local and regional efforts come under the larger initiative which includes a global content-creation partnership with five female artists to create seven seconds of animation of The Powerpuff
Girls in their own unique style (https://youtu.be/qGLHbew22aQ). The five included two from Asia: Dahee Jeong from South Korea and Xiya Lan from China.

The campaign also featured the launch of the Empowerpuff Internship, created to attract an array of writers, video editors, illustrators and graphic designers to curate and create original content for social media channels.

The Powerpuff Girls, which has won two Emmys, first burst on to Cartoon Network in 1998 and has captured audience’s hearts ever since. From the biggest names in fashion and apparel, this trio continues to showcase its reach through collaborations with the likes of Peter Alexander, Supre, Katie Eary, Lingua Franca, LEGO and Havaianas. Most recently, deals were struck with Champion and cutting-edge womenswear designer Christian Cowan – which debuts in Los Angeles later today.

For latest updates on The Powerpuff Girls’ 20th anniversary follow Cartoon Network Asia on Facebook or visit the Cartoon Network website. Cartoon Network is available on all major TV platforms and through the Cartoon Network Watch and Play app.

Press release in Microsoft Word (.docx) format:

https://www.regularcapital.com/wp-content/uploads/2019/03/Cartoon-Network-Launches-Empowerpuff-Campaign-on-International-Womens-Day.docx

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