Meet The Creators Of Steven Universe, Summer Camp Island And OK K.O.! Let’s Be Heroes At The Paley Center This Saturday 21st October
The Paley Center for Media in Los Angeles will be running a special event this Saturday (21st October) at midday as part of its exhibition to celebrate Cartoon Network’s 25th Anniversary. Rebecca Sugar (creator of Steven Universe), Ian Jones-Quartey (OK K.O.! Let’s Be Heroes) and Julia Pott (creator of a brand new Cartoon Network show coming in 2018 – Summer Camp Island) will be at a panel called “The Creator’s Journey”, which will be about the show creators themselves and a behind-the-scenes look at Steven Universe, OK K.O.! Let’s Be Heroes, and Summer Camp Island. The panel is a free event on a RSVP basis organised by The Paley Center. The panel will be moderated by Michael Schneider, Executive Editor of IndieWire and Editor At Large at Variety.
The Cartoon Network 25th Anniversary exhibition will run at The Paley Center in Los Angeles until 19th November 2017, the exhibition was already held at The Paley Center’s New York branch between 16th September and 8th October 2017, which also coincided with New York Comic-Con 2017.
Cartoon Network USA Digital Doings Week Of 16th October 2017 We Bare Bears New Episodes: From The Official Turner USA Press Release: It’s All Fun and Games with We Bare Bears on the CN App and More!
‘See It First’: We Bare Bears
Watch Grizz, Panda and Ice Bear in six all-new episodes of We Bare Bears as they make new friends, sign up for laser tag and spend a day at the spa! Catch these episodes before their premiere on the free CN app available via iTunes, Google Play and Amazon.
Play It Now: We Bare Bears: Burrito Bash
Bump around San Francisco as Grizz and help Panda and Ice Bear make their funniest home video yet, to win an online burrito contest in We Bare Bears: Burrito Bash. Go on an epic thrill ride to unlock mini curling games, three big boss levels and more! Download the game on iTunes, Google Play and Amazon.
This weekend (14/10/2017 – 15/10/2017) was this year’s MIPJunior convention in Cannes, France. MIPJunior is an annual gathering of the international children’s media industry of which Cartoon Network also participates in. Here’s an overview of the events at the convention over the weekend.
More info about MIPJunior 2017 via the link below:
The weekend’s events started off with a panel and awards ceremony called “View From The Top: World Screen Kids Trendsetter Awards”, which was a gathering of four programming experts from around the world discussing acquisition trends and how to spot the next big kids show and how to offer multiplatform content to a younger audience. Attending the panel was Patricia Hidalgo – Chief Content & Creative Officer EMEA and International Kids Strategy for Turner and her predecessor, Michael Carrington – Former Chief Content Officer for Cartoon Network EMEA (now in-charge of kids content for ABC in Australia).
During the panel, Patricia Hidalgo mentioned that only animation content is universally accepted as a cross-border form of children’s entertainment and live-action show won’t appeal to audiences in countries like India or China. Michael Carrington mentioned that high-quality show imports drives standards and expectations for locally produced content, he also mentioned that there’s been a viewing shift towards video-on-demand services and binge-watching also applies to children as much as adults.
Later on Saturday there was a special celebratory event for Cartoon Network’s 25th Anniversary with Rob Sorcher – Chief Content Officer of Cartoon Network and Michael Ouweleen – Chief Marketing Officer of Cartoon Network, Adult Swim and Boomerang. Both Rob and Michael talked about the channel’s past, present and future. Cartoon Network is aware about the decline of linear television. Linear TV ratings isn’t much of concern, as the channel has incorporated a TV anywhere multi-screen strategy, which means viewers can enjoy their cartoons “anywhere and everywhere” and watch what they want when they want. Cartoon Network is also investing in VR (Virtual Reality) as a form of story-telling, but the technology has yet to be used properly to offer a full and proper entertainment experience on a consistent basis. Turner has opened a VR Lab in London supported by Google and Oculus (owned by Facebook) and is currently attempting to make Cartoon Network’s creative teams adapt to the new technology. Cartoon Network EMEA has already released an Adventure Time “I See Ooo” VR app for mobile devices which features a set of minigames.
Earlier today (15th October), there was a Content Strategy informal chat session with the vice president of content acquisitions and co-productions for Cartoon Network – Adina Pitt. This session was to put forward Cartoon Network’s expectations for a show acquisition or co-production deal, for instance the time-frame of when a show is ready to broadcast, which currently has a 18-month to two year time window. Also, other matters will be put into consideration during a deal, such as the potential of the show and how and will it appeal to audiences in other countries. Although, the industry has changed and the way the viewer watches content has also changed, the quality of the content will always be the same.
“Once we say yes, we could be looking at an 18m-2yr window before that series becomes available”—Adina Pitt @cartoonnetwork#MIPJunior
Later on today, Lesley Bailey – the Vice President of Channel Marketing & Brand Management for Turner EMEA Kids took part in a session called “Preparing Kids For Social Media Teenhood”, which was a discussion about social media, more specifically online bullying and the spread of false information, this session was about the transition from childhood into adolescence and helping kids be aware about the dangers of social media before they get older. During this session, Cartoon Network talked about its anti-bullying Buddy Network campaign which has spread across the EMEA (Europe, Middle East and Africa) region after successful launches in the United States and Latin America.