Cartoon Network’s Owners Turner Launches T1 Digital Advertising Sales Division

Cartoon Network's Owners Turner Launches T1 Digital Advertising Sales Division

Cartoon Network’s Owners Turner Launches T1 Digital Advertising Sales Division

Turner has merged their international Digital Advertising Sales operations into one single division called “T1”, the new division will be in-charge of digital and linear advertising sales and CNNIC (CNN International Commercial) operations across Latin America; Europe, Middle East and Africa and Asia-Pacific regions. T1 aims to connect global advertisers that are based outside the United States with Turner’s widely distributed international brands including Cartoon Network, Boomerang, CNN, TNT, TBS, Bleacher Report, Great Big Story and many more. Turner USA also has a similar advertising division called Turner Ignite.

T1 provides creative and data-driven advertising solutions, which includes bespoke advertising campaigns featuring branded content and product placement. These campaigns can be scaled down to a region or country level or even different audience demographics across a variety of digital devices including mobiles and PCs. T1 is a spin-off of CNNIC and is created and led by the President of CNNIC – Rani Raad, with Rob Bradley, Vice President of Digital Commercial Strategy and Digital Advertising Sales of CNNIC overseeing T1’s operations.

From The Turner International (EMEA/APAC/LA) Press Release: Turner International is for the first time providing advertisers with a single way to activate a full suite of global, regional and local campaigns that connect with fans across Turner’s digital properties spanning over 200 countries.

The launch of Turner International Digital Advertising Sales – T1 – consolidates Turner’s international digital advertising capabilities into a single division, complementing existing local digital and linear advertising sales and CNN International Commercial (CNNIC) operations across Latin America, EMEA and APAC. T1’s focus is on connecting global advertisers based outside the US with audiences across Turner’s entertainment, kids, news and sports digital portfolio including Bleacher Report, Cartoon Network, Boomerang, CNN, ELEAGUE, TNT, TBS, Great Big Story, Esporte Interativo as well as COPA90, which Turner has a stake in.

T1 offers brands a rich suite of creative and data-driven advertising solutions – from forging far-reaching strategic partnerships to creating bespoke campaigns that include branded content, native and product placement, as well as pre-roll and display inventory across the Turner International digital portfolio. The unit is designed to work with major brands on a wide range of campaigns that can scale multiple regions, be highly targeted to specific countries, or utilise particular Turner properties to reach defined audience demographics and clusters in brand-safe premium mobile, desktop and social environments.

T1 is borne out of the successful digital strategy devised by CNNIC – the arm of Turner International that monetises all CNN properties outside of the US – to combine data and content solutions to grow partnerships between CNN and international advertisers. Using this blueprint, T1 is created and led by Rani Raad, President of CNNIC.

The unit comprises a specialist team of sales, consultancy and operations experts working closely with Turner International’s leadership, technology, advertising, product and editorial teams to increase monetisation opportunities around digital properties. Overseeing T1 operations is Rob Bradley, Vice President of Digital Commercial Strategy and Digital Advertising Sales for both CNNIC and T1.

Underpinning T1 is a unified advertising technology platform to enable creative campaigns that reach highly defined premium audiences at huge scale. The division also draws on existing Turner solutions such as Launchpad, the social media amplification tool which leverages data across the company’s 750M global social followers to deliver branded content to like-minded groups on social media.

“T1 is the embodiment of the ‘One Turner’ philosophy at the heart of our company as we create new ways to best serve our audiences and commercial partners,” said Rani Raad. “The creation of this division unlocks a vast premium digital portfolio in order to bring new, innovative solutions to the market. Drawing on the multi-platform strategy that has driven growth at CNNIC, we look forward to establishing ground-breaking partnerships with brands who want to be part of the new content frontiers that Turner brands are pushing right across the world.”

The Amazing World Of Gumball Wins Three 2018 British Animation Awards

The Amazing World Of Gumball Wins Three 2018 British Animation Awards

The Amazing World Of Gumball Wins Three 2018 British Animation Awards

Last night (15th March) was the 2018 British Animation Awards (BAAs) at BFI (British Film Institute) Southbank in London and Cartoon Network’s animated comedy show – The Amazing World of Gumball won three awards, including “Best Children’s Series”, “Best Voice Performance” and also the “Children’s Choice” award. The British Animation Awards celebrates the very best of the British animation industry. The Amazing World of Gumball has won a total of 32 awards since premiering on Cartoon Network in 2011, the show is now in its sixth season and was Cartoon Network Development Studio Europe’s debut series. The show is produced at CN’s studio in London’s Shoreditch district.

The Amazing World of Gumball won the award for “Best Children’s Series” for the episode – “The Copycats”, in the episode, The Wattersons encounter a family that’s (almost) identical to theirs and they annoyingly mimic everything they do, the show also won the “Children’s Choice” award for the same episode.

The voice of Nicole Watterson – Teresa Gallagher has won the award for “Best Voice Performance” for her voice acting in The Amazing World of Gumball episode “The Choices”, in the episode, Nicole has a flashback to when she was younger and reflects on the decisions she has made in life, such as having a family with Richard, after looking at the other possible outcomes, she realises that she made the right decision after all.

Congratulations to show creator – Ben Bocquelet, series director – Mic Graves, voice actress – Teresa Gallagher and to the whole crew at Cartoon Network’s animation studio in London.

From The Turner UK Press Release: The Amazing World of Gumball Scoops Three British Animation Awards

Cartoon Network’s comedy show, The Amazing World of Gumball, picked up three awards last night at the British Animation Awards (BAAs), taking home ‘Best Children’s Series’, ‘Best Voice Performance’ for Teresa Gallagher’s work voicing the mother Nicole Watterson in the hit animation and the ‘Children’s Choice’ award.

The three BAA wins take the show’s tally up to a whopping 32 international awards since launch on Cartoon Network in 2011. The popular cartoon follows the misadventures of twelve-year-old Gumball and his unconventional family in the wonderful town of Elmore.

Pierre Branco, SVP Turner Northern Europe, says: “It is a great honour to see Cartoon Network’s The Amazing World of Gumball recognised by the British Animation Awards. The show is homegrown in London and these awards are a huge testament to the creativity and passion of the team behind it, who make it the success it is today.”

Now in its sixth season, The Amazing World of Gumball is the debut series from the EMEA development studio based in London. The show is unique mixed media format; combining 2D and 3D animation with live action, creating a visually distinctive appeal.

Catch The Amazing World of Gumball every day at 8am and 5pm on Cartoon Network.

A list of all the winners at this year’s British Animation Awards, can be viewed on Skwigly’s website on the link below:

Boomerang UK And Cartoonito UK April 2018 Highlights

Boomerang UK And Cartoonito UK April 2018 Highlights

Boomerang UK And Cartoonito UK April 2018 Highlights: From The Official Turner UK Press Release

Boomerang UK April 2018 Highlights

New Episodes

Wacky Races

New episodes air from Monday 2nd April, airs on weekdays at 6pm.

Join Penelope Pitstop, Peter Perfect, Dick Dastardly, Muttley and the Gruesome Twosome in wacky fun as they race to strange and exotic places around the world, and beyond! Filled with fast paced slapstick and high-octane thrills, Wacky Races is pure zany fun from start to finish. In brand-new episodes, the Racers are turned into babies and Dastardly is stuck as their babysitter. But babies or not, the need for speed is an undeniable urge much to Dastardly’s regret.

Brand New Movie: Tom and Jerry: The Lost Dragon

Premieres on Monday 2nd April at 9am.

Everyone’s favourite cat and mouse duo are back with song, sorcery and slapstick in this enchanted all-new Tom and Jerry original movie. When Tom and Jerry happen upon a mysterious glowing egg, little do they know that it was stolen from a very large fire-breathing dragon! The action takes flight in a climactic ending filled with might, magic and cartoon mayhem, of course! Can Tom and Jerry help the tale end happily ever after? Find out in this rip-roaring adventure for the whole family!

Weekend Marathons: Scooby-Doo, Tom and Jerry and Wacky Races

Starts from Saturday 31st March, airs Saturdays and Sundays from 6am.

This April, join Scooby-Doo, Tom & Jerry and the Wacky Races gang for fun-filled action all weekend long. Catch ‘The Best of Scooby-Doo’ along with classic Scooby films, including Scooby-Doo! Curse of the Lake Monster and Scooby-Doo! Pirates Ahoy! Tom and Jerry join the fun in back-to-back episodes of the Tom and Jerry Show. Also, Tom and Jerry are off to the see the wonderful Wizard of Oz in Tom and Jerry & the Wizard of Oz. They’ll soar over the rainbow and down the yellow brick road in the all-new animated retelling of the classic tale.

Boomerang UK And Cartoonito UK April 2018 Highlights

Cartoonito UK April 2018 Highlights

New Episodes

Daisy and Ollie

New episodes start from Monday 26th March, airs on weekdays at 4.30pm.

Join Daisy and Ollie alongside their out of the ordinary toys, Boo the Monkey and Whizzy the Robot as they discover all the answers to your questions! Daisy’s Daddy who is a musician filling every episode with music and songs as well as his dry humour, often gets caught up in the kid’s adventures.

Fireman Sam Easter Holidays

Starts from Monday 2nd April, airs on weekdays at 4.30pm.

This Easter, join Fireman Sam and his rescue team for daily Fireman Sam films! The legendary Fireman has to unravel the mysterious circumstances surrounding alien-hunter-turned-TV-presenter Douglas’ arrival to the town of Pontypandy to save the day in Alien Alert. Heroes of the Storm and The Great Fire of Pontypandy will also be playing this Easter.

Fireman Sam, Masha and the Bear and Daisy and Ollie Weekend Stunts

Airs on Saturday and Sundays from 9.15am.

Join all the Cartoonito’s every weekend this April for back-to-back episodes of Fireman Sam, Masha and the Bear and Daisy and Ollie. Spend the weekend with Fireman Sam and the rest of the rescue team as well as the lively Masha and her best friend, a retired circus bear in Masha and the Bear. Don’t miss all the adventures they get up to this month!