The Licensing Awards 2018: CID And Adult Swim’s Rick And Morty Wins Best Licensed Adult Apparel Range Award
The 2018 Licensing Awards ceremony was held last night (11th September) at The Grosvenor House Hotel in London, UK. The 2018 Licensing Awards was an opportunity to celebrate the best licensed products and services of the year. Licensed entertainment clothing distributor – CID won the “Best Licensed Adult Apparel Range” award for a T-shirt collection based on Adult Swim’s Rick and Morty. Also, Cartoon Network Enterprises EMEA’s very own Tasmyn Knight won the LIMA (Licensing Industry Merchandisers’ Association) UK Rising Star award.
This year’s awards ceremony was attended by 1,400 retailers, licensors, licensees and industry executives. Each award category was sponsored by a brand or company, Cartoon Network sponsored the “The Innovation Award”, in this category Bioworld International’s DC Superheroes (a property owned by Cartoon Network’s sister company – Warner Bros.) Foundmi range took the prize. A Foundmi is a Bluetooth tracking tag that helps you keep track of your valuables, with a Foundmi tag, Batman, Superman, Wonder Woman or The Flash can truly become your personal superhero who can help you find your lost items. Warner Bros. Consumer Products also sponsored the “Best Retailer of Adult Licensed Products” category, in this category, the award was given to national home entertainment retailer – HMV.
Interview With The Band Behind Ninjago: Dan And George From The Fold: Full Ninjago Discography To Be Released This Friday! (16th February)
The Fold – the band behind many of Lego Ninjago: Masters of Spinjitzu’s songs including the show’s theme song will be releasing their full Ninjago discography this Friday (16th February). Over the weekend, I was given the opportunity to interview bandmates and brothers – Daniel and George Castady about the full music release Ninjago fans have been waiting for! The discography CD release entitled “All Ages: Lego Ninjago: Masters of Spinjitzu: The Complete Ninjago Discography of The Fold” will include all the songs by the band as featured in the show, a special bonus disc and a lyric book.
The double disc collection will be available to buy on The Fold’s store on Amazon.com in the United States, U.S. and international fans will also be able to buy the CD release on The Fold’s online store at http://www.thefold.bigcartel.com, signed copies will also be available.
Before getting into the interview, I would like to say thank you to Dan and George and also to the people who have given me questions to ask the band, I hope Ninjago fans will find it to be an enjoyable and informative read!
DC = Daniel Castady GC = George Castady
How did the band start and how did you get your musical style?
DC: The Fold began in 2006. We grew up playing in local punk bands, so the style kind of came out of that, and where we grew up (Villa Park, IL). It seemed like everyone we knew was in a band at the time, and we all liked the same bigger bands, so I think they influenced us a lot (Face to Face, NOFX, Goldfinger, Green Day, to name a few!)
How did you get the opportunity to produce the theme song (The Weekend Whip) for Ninjago and other songs in the show?
DC: Apparently a fella named Mike Kramer was in one of those bands we played with in the early days of The Fold, and by the time Ninjago was being dreamed up Mike had moved to LA to become a composer, scoring soundtracks for things like TV and film. Well, Jeppe Riddervold, the show’s music director, asked Mike if he had any ideas on someone who could sing a poppy, fun, punk-tinged theme song for Ninjago, and he suggested ME! The rest, is Ninjago history. =)
What songs have you worked on for the new Ninjago season (Season 8) – Sons of Garmadon?
DC: For whatever reason no original music from The Fold was created for Season 8. We’ll be back for Season 9, but since we had a little break, we wanted to use the opportunity to respond to lots of fans who have requested “hard copies” (CDs) of our music from the show over the years… So we’re putting out a complete discography containing everything we’ve done so far for Ninjago: Masters of Spinjitzu. It’s almost 30 songs! It’s been such an incredible journey, so to quote our most recent Ninjago song, we thought… “THE TIME IS NOW!” It’s coming out as a double disc digipak set of physical CDs that you can actually touch and hold! =) It’s even got a full lyric booklet for all the songs! It’s coming out this Friday, February 16th. It will be available on our Amazon.com store here in the states, and worldwide through www.thefold.bigcartel.com (we will even be offering a signed copy at that link).
GC: Yeah, this seemed like something that was necessary to have out there for people who like what we’ve done on the show and we’ve been talking about it for years. Now people can have it all for a really affordable price. The title ALL AGES really sums up our whole journey with the show with a double entendre, in true Ninjago lyric style.
Each song matches the theme and tone of each season/story arc very well (including each remix variation of the theme song), do you get some ideas from Lego’s creative team or do you have other sources of inspiration?
GC: It’s come in a few different forms over the years. A few of the seasons, we had some phone calls with LEGO and got a general direction in place, maybe a song title or two, and then we just read the scripts, watched the episodes and got to work writing our songs. Other times, things were more abstract, so we write around general themes and decide on song titles. Rebooted was more like the latter, whereas Hands of Time was more cut and dried — where we knew that the songs we would be writing would consist of a Whip remix, a hero song and a bad guy song.
I’ve heard that Ninjago: Masters of Spinjitzu has been renewed for a ninth season, will the band be making songs for this season?
DC: Heck yeah, we sure hope so!
GC: We are beyond excited for season 9. We got to chat with the Hageman Bros at the Ninjago Movie premiere and they told us some stuff that’s gonna blow your mind! They also did a little writeup on The Fold for our insert on ALL AGES! As a band and fans of the show, we’re grateful to those guys for making Ninjago into all it has become.
What is your favourite season of Ninjago? (can be single episodes or The Lego Ninjago Movie)
DC: I bet George and I have different favorite seasons, but for me it will always be Rebooted because it was the first time I got the feeling that something magical and sustainable was happening with Ninjago. Even then, I never thought we’d be sitting here 8 seasons later talking about it. This show seriously has a life of it’s own!
GC: If I could pick two, I really liked Tournament of Elements as well as Skybound. I think all the new characters in those two seasons were really funny and opened up the show in a cool way. The music on those two seasons is also among my favorite that we’ve made.
From a creative perspective, what song on the show are you most proud of and why?
DC: After the Blackout, because it represents a lot of the music we grew up listening to, while also capturing the energy in that season of Ninjago. It felt like we got to channel our own upbringing, and use it for the good of Ninjago! =)
GC: Full Digital if only for the bridge section. It became part of a video we did on our YouTube channel that Zane dies.. It gave me chills when we were writing it and that scene matches it so perfectly. The lyrics for that one also felt really aligned with the tone of the season.
What is your favourite Cartoon Network show (apart from Ninjago)?
DC: Not sure on this one, George do you know of any?
GC: Hmmm, if I’m watching Cartoon Network it’s going to be for Ninjago, at least so far!
Check out The Fold’s website and social media accounts to find out more about the band:
This week (11/10/2016 to 13/10/2016) is the Brand Licensing Europe 2016 convention at the Olympia in London, UK. The convention is the largest of its kind in Europe in the area of product licensing with brands ranging from kids cartoons, movies and sporting events and leagues are represented at the convention. The convention is an opportunity for potential licensees to buy the rights to use brands for a product or service, this can be anything from toys and collectables, clothing and even amusement rides.
Cartoon Network is there as usual promoting their latest shows, most particually The Powerpuff Girls,the channel is promoting the show with giant inflatables of Blossom, Bubbles and Buttercup and also an action scene statue outside. The other show Cartoon Network is mostly promoting at the convention is Adventure Time.
The Adventure Time brand in EMEA (Europe, Middle East and Africa) currently has more than 100 licensees. A notable licencing deal was one with Lego to include Adventure Time as part of Lego Dimensions – a “toys-to-life” game, in that the player has Lego figures and a toy pad which can be played within the game itself where it features characters and environments. The Lego Dimensions game has been open up to include many popular movie and TV franchises, the game has brought Lego collecting to a brand new level and provides an additional virtual and interactive experience to ordinary physical play.
The Adventure Time McDonald’s Happy Meal mixup character toy promotion will spread to other part of Europe, Middle East and Africa in 2017 after a successful campaign in the UK. There are currently Adventure Time clothing deals with retailers across Europe ranging from Next, Primark and HMV in the UK, C&A in Germany, El Corte Inglés in Spain and also Adventure Time character themed Dr. Martens boots. The Adventure Time boots partnership between Cartoon Network and Dr. Martens won the Best Licensed Adult Apparel Range award at 2016 Licensing Awards this year. Cartoon Network’s Adventure Time also won the Best Teen or Adult Licensed Property award.
Among the licensing holders for The Powerpuff Girls are Posh Paws, the comics and toys retailer Forbidden Planet, Roy Lowe and Sons, William Lamb, C&M Licensing and global toy partner – Spin Master.
Johanne Broadfield, vice president, Cartoon Network Enterprises EMEA commented on the gradually growing success of Adventure Time:
“In a little over five years, ‘Adventure Time’ has gone on an extraordinary and magical journey from an underground secret, to a cult hit, and now is riding high as a true mass-market proposition. The scale of partners that are supporting the franchise is immense and this really demonstrates how it is appealing to a broader audience than ever–from boys, girls, tweens, teens and adults, everyone loves it.”
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