Turner Italy And Turner Middle East Acquire Broadcasting Rights To Mattel’s And DHX Media’s Polly Pocket Animated Series

Turner Italy And Turner Middle East Acquire Broadcasting Rights To Mattel's And DHX Media's Polly Pocket Animated Series

Turner Italy And Turner Middle East Acquire Broadcasting Rights To Mattel’s And DHX Media’s Polly Pocket Animated Series

Today (16th October), global children’s programming company – DHX Media and Mattel has announced that 16 broadcasters have picked up their new Polly Pocket animated series, including Turner Italy (Cartoon Network, Boomerang, Boing and Cartoonito) and Turner Middle East and Greece (Cartoon Network Arabic, Cartoon Network MENA and Boomerang MENA), it’s yet to be announced which of Turner’s children’s channels in Italy or the Middle East will air the new series.

The new animated series is based on the popular and classic Mattel toy range – Polly Pocket which follows the titular character and her friends as they go on big adventures in a shrunken size with the use of Polly’s magic locket. The new Polly Pocket animated series has already premiered in Canada on DHX Media’s own Family Channel and Family Jr in July this year, and will roll-out globally throughout late 2018 and into 2019.

The new animated series is aimed at kids aged 6-9 and promises humour and adventure in every episode. Polly is told she’s “too little” to do the things she wants to do, but that doesn’t stop Polly, in fact it’s her greatest strength. Polly inherited a magic heirloom locket that allows her to shrink down to four inches tall, she uses her pocket-sized powers with her friends so they can go on small but fun adventures together.

Mattel relaunched Polly Pocket toys earlier this year, based on the same original toys that made Polly Pocket popular among young girls in the 1990’s. Since the introduction of the toy brand, a total of 10 million Polly Pocket compact toys have been sold. The new animated series will reflect on the franchise’s updated appearance which also includes new character designs.

The new animated series form part of an on-going and continuing partnership between DHX Media and Mattel for new animated shows based on Mattel’s properties including Bob The Builder, Fireman Sam and Little People.

The new Polly Pocket animated series will have an initial run of 26 episodes each with a 11-minute runtime, the new show is being produced at DHX Media’s animation studio in Vancouver, Canada.

Other broadcasters that have picked up the new show include: POP (UK); RTL Telekids (Netherlands); Kidzone TV (Baltics); Gulli and Tiji (France), Gulli Africa (22 African-French speaking countries) and Gulli Girl (Russia); teleTOON+ (Poland); AMC Minimax (Eastern Europe); vtmkzoom (Belgium); Canal Panda (Portugal); Star Channel (Greece); kidZ (Israel); SABC (South Africa) and Discovery Kids (Latin America).

From The DHX Media Press Release: New Polly Pocket Series From DHX Media and Mattel Goes Big With 16 Broadcasters Internationally: DHX Media signs deals to introduce kids around the world to new animated series based on Mattel’s original micro-scale doll brand

DHX Media, a global children’s content and brands company, and Mattel, are pleased to announce that the new animated children’s series, Polly Pocket, has been picked up by 16 broadcasters internationally. Based on the celebrated Mattel toy brand, the new Polly Pocket series follows Polly and her friends as they embrace big adventures in a shrunken size, thanks to Polly’s magic locket. Polly Pocket premiered in Canada in July, on DHX Media’s own Family Channel and Family Jr, and will roll-out globally throughout late 2018 and into 2019.

Additional broadcasters bringing Polly Pocket to fans around the world include: Sony Pictures Television’s POP channel (U.K.); RTL Telekids (Netherlands); Kidzone TV (Baltics); Lagardère’s Gulli and TiJi (France), Gulli AFRICA (22 African-French speaking countries) and Gulli Girl (Russia); teleTOON+ (Poland); AMC Minimax (Eastern Europe); vtmkzoom (Belgium); Canal Panda (Portugal); Turner (Italy, Middle East, Turkey and Greece); Star Channel (Greece); kidZ (Israel); SABC (South Africa); and Discovery Kids (Latin America).

“Broadcasters around the world are snapping up the new Polly Pocket series because they know it’s based on a proven toy brand from Mattel that girls have loved for decades,” said Jerry Diaz, VP Distribution, DHX Media. “We’re confident Polly fans worldwide will be thrilled to see their favourite miniature toys come to life on screen with this new series, and enjoy some really big adventures with Polly and her best friends.”

Earlier this year, Mattel relaunched Polly Pocket toys, featuring the original micro-scale size and compacts that made Polly a phenomenon in the 1990s. The beloved brand has sold more than 10 million compacts throughout the years, and the new product line nods to the brand’s heritage and surprise factor, while reflecting the updated look of the characters and animated series.

The creation of the Polly Pocket animated series is part of a co-development, production, distribution and licensing deal between DHX Media and Mattel Inc. for new original content inspired by celebrated Mattel properties. In addition to Polly Pocket, new animated series from the collaboration include Bob the Builder, Fireman Sam and Little People.

About Polly Pocket

Aimed at kids aged 6-9, and based on the celebrated toy brand of the same name, the new animated Polly Pocket (26 x 22’) series brings humor, adventure and heart to every episode. Polly is often told she’s “too little” to do the things she wants to do, but Polly proves what every kid already knows—being little isn’t a limitation, it’s her greatest strength! When Polly inherits a magic heirloom locket that allows her to shrink to four inches tall, she embraces her pocket-sized powers and finds the upside of shrinking is big fun for her and her best friends. So grab your BFFs and get ready to see how powerful pocket-sized can be. There’s no dream too big and no adventure too small for Polly Pocket! TINY POWER!

Polly Pocket is produced at DHX Media’s Vancouver studio.

https://www.dhxmedia.com/newsreleases/new-polly-pocket-series-from-dhx-media-and-mattel-goes-big-with-16-broadcasters-internationally/

Cartoon Network Enterprises Announces New Product Licensees, New Powerpuff Girls, Ben 10, Steven Universe And We Bare Bears Merchandise Coming Soon

Cartoon Network Enterprises Announces New Product Licensees, New Powerpuff Girls, Ben 10, Steven Universe And We Bare Bears Merchandise Coming Soon

During this week (Tuesday 22nd to Thursday 24th May) was the 2018 Licensing Expo in Las Vegas and Cartoon Network Enterprises has been busy making deals and have added some new product licensees for some of its most popular properties such as the The Powerpuff Girls, We Bare Bears and Adventure Time.

The Powerpuff Girls is celebrating its 20th anniversary as a full series this year, with the promise of new episodes, events and products that will continue into next year. In terms of new product licensing partnerships for Cartoon Network’s The Powerpuff Girls property, Champion has made a deal to launch a limited-edition collection in fleece and heritage silhouettes which will be released in Autumn 2018. Mondo Tees will introduces a range of Powerpuff Girls themed pins and high-end print and Mattel will launch a Powerpuff Girls Barbie fashions range which will be available worldwide ready for Christmas 2018.

In Latin America, Brazilian flip-flop sandals brand – Havaianas will be releasing Powerpuff Girls themed products for kids and adults from July this year. During this month, personal-care products company – Cremer will launch a range of Powerpuff Girls products. Personalised book company – Dentro da Historia will be launching personalised Powerpuff Girls children’s books this month. Coconut water brand – Amazonia will be launching a Powerpuff Girls themed drink very soon.

Over in EMEA (Europe, Middle East and Africa), there will be more Powerpuff Girls themed clothing. Cartoon Network Enterprises has made deals with Sabrina Pilewicz (women’s handbags in Poland), Undiz (nightwear and underwear in France, Germany, Poland, Spain, Russia and the Middle East) and Textiss (a nightwear and underwear product-line in France). British fashion designer Katie Eary will launch a premium clothing collection available worldwide this Autumn, the same collection was unveiled at London Fashion Week in February. Bizuu will be introducing a new Powerpuff Girls athleisure collection in Poland.

In a statement regarding the new Powerpuff Girls products, Pete Yoder, Vice President of Cartoon Network Enterprises for North America said:

“Fans have been following the adventures of The Powerpuff Girls for 20 years and with these fresh new products, they can continue to showcase their passion for the brand. All of our partners captured the Powfactor of this enduring brand, and we are thrilled to share this milestone anniversary with them.”

For Cartoon Network’s Ben 10, FAB Starpoint has signed up to produce Ben 10 themed backpacks. For We Bare Bears, appropriately named skateboard apparel and accessories – Grizzly Griptape has signed up as a licensee, Toy Factory has made a deal to produce plush toys, Funko has made a deal to make We Bare Bears Funko POP! vinyl figures and Concept One Accessories has agreed to offer We Bare Bears accessories, luggage and bags.

PopSockets has signed up to offer Steven Universe accessories, while Accutime has made a deal to expand its Adventure Time watch range.

http://worldscreen.com/tvkids/new-lm-partnerships-for-the-powerpuff-girls/

http://kidscreen.com/2018/05/23/cartoon-network-assembles-more-licensing-partners/

https://www.licensing.biz/entertainment/mattel-readies-new-range-of-the-powerpuff-girls-inspired-barbie-fashions

Boomerang USA DC Super Hero Girls Special Premieres Spring 2016

Boomerang USA DC Super Hero Girls Special Premieres Spring 2016

Boomerang USA DC Super Hero Girls Special Premieres Spring 2016

According to Toy News International, Boomerang USA will premiere a 44-minute DC Super Hero Girls special this Spring, the animated special is made in partnership with Warner Bros. Animation and Mattel’s Playground Productions. The DC Super Hero Girls animated special will feature female characters from DC Comics, including Wonder Woman, Supergirl, and Batgirl. Also, DC Super Hero Girls animated shorts will appear on the Cartoon Network App in the United States.

The new animated special will promote DC Comics/Warner Bros’ and Mattel’s latest toy, clothing and accessories range of the same name and will be sold exclusively at Target in the United States. Also, a DC Super Hero Girls App will be released this month, enabling the user to experience the DC Super Hero Girls universe, featuring video clips and games.

Diane Nelson, President of DC Entertainment, President of Warner Bros. Consumer Products and President & Chief Content Officer of Warner Bros. Interactive Entertainment made this statement regarding the DC Super Hero Girls exclusive retail deal with American retailer Target:

“It’s time for girls to get their capes on and envision themselves as strong, powerful and connected beings at the center of their own superhero story, and DC Super Hero Girls provides a brand-new, robust universe to do just that. The toys, dolls, action figures and books that are rolling out at Target this spring, combined with the fun animated series currently online, feature stories of empowerment, inspiration and optimism that are relatable to girls. This program is changing the face of superhero culture, and we are really proud of that.”

http://toynewsi.com/news.php?itemid=26013