Ben 10 Achieves Highest Global Reach Also Premiered On Super RTL In Germany Today 4th September

Ben 10 Achieves Highest Global Reach Also Premiered On Super RTL In Germany Today 4th September

Ben 10 Achieves Highest Global Reach Also Premiered On Super RTL In Germany Today 4th September

Cartoon Network Studios’ Ben 10 (2016 version) premiered on German free-to-air channel – Super RTL (Owned by RTL and Disney) today (04/09/2017). Ben 10 already airs on Cartoon Network Germany which is pay-TV and has done so since last October, but the addition of a third-party free-to-air broadcaster such as Super RTL has expanded the show’s reach in Germany. Earlier this year in May, Cartoon Network renewed the show for a second season.

https://www.regularcapital.com/2017/05/cartoon-network-usa-ben-10-reboot-renewed-for-a-second-season/

According to Turner, Ben 10 had a global reach of 178 million people in the 2nd quarter of 2017, with free-to-air children’s channels in Europe such as CITV (UK), Gulli (France) and Boing (Italy) airing the show. The show’s popularity has also lead to new toys including action figures and the Rustbucket playset from Playmates Toys and new mobile games including the Ben 10 Alien Experience augmented reality app and a live-action game show spin-off – Ben 10 Challenge, which is planned to air on EMEA (Europe, Middle East and Africa) versions of Cartoon Network this autumn.

While talking about Ben 10’s impressive global reach, Patricia Hidalgo, the chief content officer of Turner EMEA & International Kids Strategy, said:

“Ben 10 is reaching more fans around the world than ever before and we’re excited that the show will be propelled even further with its imminent launch on Super RTL. Alongside the show’s growing number of free-to-air channel homes, we’re excited to be bringing a host of new Ben 10 content to fans – including the first wave of toys, new apps and games and our EMEA local production Ben 10 Challenge, which will be launching in key markets including Germany from October.”

Johanne Broadfield, vice president of Cartoon Network Enterprises EMEA (Cartoon Network’s product licensing division), added:

“Momentum around Ben is already extraordinary and our partners are as excited as we are about his arrival on Super RTL. We’re planning a full Ben 10 merchandise roll-out in Germany throughout 2018, and, with our master global toy partner Playmates already exceeding expectations at retail in the US and in the European countries where the product has just launched, we expect great things from this extremely important market.”

Special thanks to LicencingSource.net for the news:

http://www.licensingsource.net/ben-10-enjoying-highest-global-reach-to-date/

Cartoon Network USA Digital Doings Bulletin Week Of 28th August 2017

Cartoon Network USA Digital Doings Bulletin Week Of 28th August 2017

Cartoon Network USA Digital Doings Bulletin Week Of 28th August 2017: From The Turner USA Press Release

Ben 10 Overload: Watch New Alien Specials on the CN App and Create Exciting Adventures with the Rustbucket Playset

See It First: Ben 10 “Alien of the Week”

It’s time for Stinkfly, Four Arms and the rest of the alien crew to undergo their biggest transformations in Ben 10’s “Alien of the Week” specials. Watch the first sneak peek episode featuring Diamondhead and learn more about his planet this Friday on the Cartoon Network app before it airs.

Get the free Cartoon Network app on iTunes, Google Play and Amazon.

Assembly Required: Ben 10 Rustbucket Playset

Fans can now create their own alien adventures with the new Playmates Ben 10 Rustbucket Toy Set. Watch the 2-in-1 action toy transform into what is sure to be a holiday hit here and purchase at Toys “R” Us, Amazon.com, Target or Walmart. Action figures required for the ultimate play experience are sold separately.

Cartoon Network UK Ben 10 Hero Truck Tour Starts 27th July

Cartoon Network UK Ben 10 Hero Truck Tour Starts 27th July

Cartoon Network UK Ben 10 Hero Truck Tour Starts 27th July

Cartoon Network UK Ben 10 Hero Truck Tour Starts 27th July

Throughout the school summer holidays, Cartoon Network UK will be running a Ben 10 tour around the UK called the “Ben 10 Hero Truck Tour”, a specially custom-made trailer branded like The Rustbucket RV motorhome from the animated TV show will be visiting several locations of Toys “R” Us, Tesco and Smyths Toy Superstores. The tour will kick off this Thursday (27/07/2017) at the Tesco Extra branch in Havant, Hampshire and will be visiting an additional 16 locations and will end at the Smyths Toys Superstores branch in Ashford, Kent on Sunday 20th August.

The purpose of the Rustbucket tour is to promote the brand new Ben 10 toy range now available at toy retailers across the UK. The toy range is produced by Playmates Toys and distributed in the UK by Flair (a part of the Giochi Preziosi toy group). Flair has already released a range of collectable “power-up” and “deluxe” figures, “Transform-N-Battle” roleplay items and basic and deluxe versions of the Omnitrix as well as the Rust Bucket playset. The Hero Truck tour will also include an augmented reality experience, where shoppers will be able to transform themselves into their favourite Ben 10 alien. After the UK tour, the Rustbucket will tour around Europe in countries such as Poland, Spain and Italy.

In addition to the tour, branches of The Entertainer, Smyths and Toys “R” Us have put out displays with a Rustbucket design to display the new toy range, kids are able to sit inside the Rustbucket shaped display and pretend that they’re on an adventure that’s out of this world.

Regarding the Ben 10 Hero Truck Tour and the new toy range, Graham Saltmarsh, director of licensing for Cartoon Network Enterprises UK and Northern Europe said:

“We know from our retail partners that immersive fan experiences are in high demand, especially during the summer holidays as parents look for ways to keep their kids entertained. We’re confident these ‘Ben 10’ activations will create a huge sense of excitement as soon as kids arrive at their local store and leave them eager to get their hands on the fantastic new toy range.”

http://www.licensingsource.net/cartoon-network-outlines-ben-10-uk-retail-plans/

http://www.licensemag.com/license-global/cn-preps-ben-10-uk-toy-launch

http://toyworldmag.co.uk/news/cartoon-network-unveils-ben-10-uk-retail-activations/

Advert for the new Ben 10 Omnitrix toy:

Below are all the dates and locations for the Ben 10 Hero Truck Tour in the UK as listed on the official Cartoon Network UK website:

27th July – TESCO Havant Extra (Solent Road, Havant Hampshire, P09 1TR)
29th July – TESCO Swindon Extra (Ocotal Way, Swindon, SN1 2EH)
30th July – Smyths Toys Superstores (5, A, Cribbs Causeway Retail Park, Bristol, BS34 5TX)
1st August – TESCO Cardiff Extra (Excelsior Estate, Cardiff South Glamorgan, CF14 3AT)
3rd August – TOYS R US (Cross Point Business Park, Coventry, CV2 2SR)
4th August – TOYS R US (Meole Brace Retail Park, Hereford Rd, Shrewsbury SY3 9NB)
5th August – TOYS R US (Wyvern Way, Derby DE21 6NZ)
6th August – TESCO Stretford Extra (Chester Rd, Stretford, Trafford M32 0QW)
8th August – Smyths Toys Superstores (Vicarage Ln, Blackpool FY4 4NB)
10th August – Smyths Toys Superstores (Glasgow Fort Shopping Park, G34 9DL)
12th August – Smyths Toys Superstores (Middle Engine Lane, Wallsend NE28 9NT)
13th August – Smyths Toys Superstores (15, Crown Point Shopping Park, Leeds LS10 1ET)
14th August – TESCO Hull Street Stephens Extra (Hull St Stephens Centre, Hull, HU2 8LN)
17th August – TESCO Cambridge Bar Hill Extra (15-18 Viking Way, Cambridge, CB23 8EL)
18th August – TOYS R US (London Road, Ipswich, IP8 3TT)
19th August – Smyths Toys Superstores (1 Staples Corner Retail Park, Geron Way, NW2 6LW)
20th August – Smyths Toys Superstores (Unit 5 Ashford Retail Park, Barrey Road, TN24 0SG)

http://www.cartoonnetwork.co.uk/promotion/ben10tour