Turner Africa Ratings Success In 2018, Cartoon Network Still Number One Kids Channel In South Africa

Turner Africa Ratings Success In 2018, Cartoon Network Still Number One Kids Channel In South Africa

Turner Africa Ratings Success In 2018, Cartoon Network Still Number One Kids Channel In South Africa

Turner Africa had a successful end to 2018, with good viewing ratings across its combined kids multiplex of channels (Cartoon Network, Boomerang, Boing and Toonami) and its general entertainment channel, TNT.

In November 2018, Turner Africa’s children’s channel multiplex celebrated 51 consecutive months in the number one spot among pay-TV multiplexes in South Africa. Cartoon Network also celebrated its highest-ever monthly share, and remained the number one pay-TV children’s channel among kids aged 4 to 14 years old.

Cartoon Network is still the favourite kids’ TV channel in South Africa, dominating the top 15 chart of best performing shows. Cartoon Network’s most popular shows include Ben 10, Apple and Onion and Craig of the Creek. Original Cartoon Network productions and Warner Bros. content made up 77% of the most viewed content on the channel.

Cartoon Network Africa also had a successful December, with the Power Rangers: Clash of the Red Rangers movie viewed by 239,000 kids aged four to 14 years old, and the sneak peek of the new Cartoon Network Original series – Summer Camp Island in second place.

Boomerang is also growing its audience and is now in second place behind Cartoon Network for most watched pay-TV children’s channel in South Africa for kids aged between 4 to 14 years old.

From The Turner Africa Press Release: Turner Africa’s Reach And Ratings Are Stronger Than Ever

Turner Africa had a successful end to 2018, with the combined kids multiplex and general entertainment channel, TNT, achieving greater reach and rating results than ever before.

Turner Kids Multiplex

In November, Turner Kids celebrated 51 consecutive months in the #1 spot among pay-TV multiplexes in South Africa[1]. Alongside this, Cartoon Network celebrated its highest-ever monthly share, and remained the #1 pay-TV Kids channel among kids aged four to 14-years-old[2].

Cartoon Network remains the favourite kids’ TV channel in South Africa, dominating the entire top 15 chart of best performing shows. The most popular shows vary between familiar faces such as Ben 10, alongside new Cartoon Network original hits like Apple and Onion and Craig of the Creek. Original Cartoon Network productions and Warner Bros. content totaled 77% of the most viewed content on the channel[3].

Cartoon Network continued with its high performance success in December, with the Power Rangers: Clash of the Red Rangers movie viewed by an impressive 239 000 kids aged four to 14-years-old, and the sneak peek of the new Cartoon Network Original Summer Camp Island claiming the second spot[4].

Boomerang is closing in on Cartoon Network’s ratings, after moving up to rank #2 amongst the pay-TV Kids channels for kids aged four to 14-years-old[5].

TNT

After benefiting from a fresh rebranding in September 2018, TNT Africa had an excellent month in October, with the highest performance ever in ratings (an average of 36 000 viewers)[6]. In November, TNT Africa broke a new record with 40 700 viewers tuning in (+13% month on month) and achieved its second highest performance in share (1.14%) since December 2016[7]. TNT ranked #5, ahead of Studio Universal, for a second month in a row[8].

For the first time ever, not only did TNT dominate the Top 50 competitive movies in November, with seven movies on the Top 10 list, but the channel also secured the top three spots[9] for the month.

For prime-time tune-ins, TNT remained on top of the podium. TNT’s great performance was driven by viewers tuning in on weekday afternoons (averaging 83 000 viewers between 3pm and 6pm) and Saturday evenings during prime time (in November driven by the The Schwarzenegger Fan Month stunt). The stunt was a huge success, with the four Schwarzenegger movies, aired at 8pm, gathering an average of 202 000 viewers, resulting in a fantastic 3.8% in share! [10]

[1] Source: DSTV Measurement, Kids 4-14, November 2018, 0600-2059

[2] Source: DSTV Measurement, Kids 4-14, November 2018, 0600-2059

[3] Source: DSTV Measurement, Kids 4-14, Oct-Nov 2018, ranking based on AMR (000)

[4] Source: DSTV Measurement, Kids 4-14, Dec 10th – Dec 16th, 0600-2059

[5] Source: DSTV Measurement, Kids 4-14, November 2018, 0600-2059

[6] Source: AGB Nielsen, South Africa TAMs Data, Adults15+ in DSTV HHs, October 2018, All day

[7] Source: AGB Nielsen, South Africa TAMs Data, Adults15+ in DSTV HHs, November 2018, All day

[8] Source: AGB Nielsen, South Africa TAMs Data, Adults15+ in DSTV HHs, November 2018, All day

[9] Source: AGB Nielsen, South Africa TAMs Data, Adults15+ in DSTV HHs, November 2018, All day, ranking based on AMR (000)

[10] Source: AGB Nielsen, South Africa TAMs Data, Adults15+ in DSTV HHs, November 2018

https://www.screenafrica.com/2019/01/22/tv-radio/business-tv-radio/turner-africas-reach-and-ratings-are-stronger-than-ever/

Special Thanks To Entertainment Inside Us For The Information:

http://prsdube16.blogspot.com/2019/01/turner-africa-reach-and-ratings-are.html

Cartoon Network Africa Celebrates High Ratings In South Africa In Early 2018

Cartoon Network Africa Celebrates High Ratings In South Africa In Early 2018

Cartoon Network Africa Celebrates High Ratings In South Africa In Early 2018

Cartoon Network has exceeded its own viewing expectations in South Africa with the broadcast of the Power Rangers: Clash of the Red Rangers movie. When the movie aired on 10th March on Cartoon Network Africa, nearly 171,000 children in South Africa aged between four and fourteen years old tuned into the channel, this is the channel’s highest ever viewing performance, even beating free-to-air channels during the 8.20am to 9.09am timeslot.

Cartoon Network is the most popular childrens’ channel in South Africa but interestingly, its most popular show isn’t even a cartoon, it’s in fact a live-action show – Power Rangers Ninja Steel. The second most popular show on the channel is Cartoon Network’s very own OK K.O.! Lets’ Be Heroes! followed by Warner Bros. Animation’s Teen Titans Go!. Turner’s partnership with Mediamark has helped link up South African advertisers with Cartoon Network’s most successful shows and movies. Boomerang is also the second most popular kids’ channel in South Africa, collectively, Turner’s kids’ channels have been the most viewed for a total of 33 consecutive months.

http://nextvnews.com/cartoon-network-south-africa-celebrates-ratings-success/

https://www.screenafrica.com/2018/04/23/tv-radio/business-tv-radio/south-africas-number-one-kids-channel-celebrates-ratings-success/