Cartoon Network India expressed their support for Mumbai Traffic Police’s child safety and security awareness programme at the police force’s annual Road Safety Patrol rally. The rally was held in the city yesterday (18th January 2018). Popular cartoon characters from the channel including Kris from Roll No.21, Ben Tennyson from Ben 10 and The Powerpuff Girls came together to help spread awareness of road safety rules and regulations by informing and entertaining 1,500 children from across the city. The Mumbai Traffic Police launched their child road safety campaign under the name and Twitter hashtag – #BachchePoliceBulayenge.
The campaign also includes a five-part video series featuring Cartoon Network’s popular characters, informing kids on how to approach and contact the police in the case of an emergency and the importance of road safety.
Roll No.21 and Mumbai Police: Say No To Strangers Video
Cartoon Network Teams Up With Pitti Bimbo Children’s Wear Trade Fair In Florence, Italy For Powerpuff Girls Designer Clothing
Cartoon Network Enterprises EMEA is collaborating with international children’s clothing trade fair – Pitti Bimbo, the clothing event is held twice a year in Florence, Italy. The January 2018 edition of the event kicked off today (18th January) and will run until Saturday 20th January. On display at the event are a collection of The Powerpuff Girls concepts by well-known young designers including The Dots, I’m Isola Marras by Efisio Marras, Bad Deal and Core Sine Labe Doli – selected by Italian fashion designer Alessandro Enriquez. Each designer has created a Powerpuff Girls inspired “capsule collection” with items including t-shirts, dresses, handbags and accessories featuring designs of Blossom, Bubbles, Buttercup and Bliss or as they’re known in Italy: Lolly, Dolly and Molly with Bliss’s name remained unchanged.
The collaboration marks the start of the 20th anniversary year of The Powerpuff Girls, which is one of Cartoon Network’s most iconic shows and one of the channel’s most profitable licensed brands. Cartoon Network has also collaborated with fashion houses Moschino, Fyodor Golan, Bizuu, Saucette and Raisa&Vanessa for Powerpuff Girls themed clothing.
Regarding the Powerpuff Girls brand collaboration with Pitti Bimbo, Johanne Broadfield, VP of Cartoon Network Enterprises EMEA, said:
“The Powerpuff Girls is one of the most enduring Cartoon Network brands of all time and continues to resonate strongly with fans across the globe. It’s also proved to be a brand that inspires designers and we’re excited to be partnering with Pitti Bimbo to cement the girls as fashion icons for 2018 and beyond.”
Special Report We Bare Bears Bearista Coffee Mobile UK Tour Birmingham 14th January
For two weekends (Saturday 13th January and Sunday 14th January; Saturday 20th January and Sunday 21st January), the three bears from Cartoon Network’s We Bare Bears – Grizzly (Grizz), Panda (Pan Pan) and Ice Bear are touring around the UK in their Ice Bear designed coffee van stopping at four major cities – London, Birmingham, Glasgow and Manchester. The tour started yesterday at London’s Southbank, today, the three bears visited Birmingham (or “Bearingham”). As Birmingham city centre is only thirty minutes away by train from where I live and I’ve got nothing else better to do on a Sunday, I thought I might as well have a look.
The coffee van was located at Victoria Square, just outside of the Council House and next to the “Floozie in the Jacuzzi” statue, so it was easy to find. When I got there, I discovered that the coffee van was designed exactly like Ice Bear from the show, complete with fur and his face at the front and a pergola sheltering the statues of the three bears. There were two “bearistas” (a pun on bear and barista, someone who serves hot drinks) serving free We Bare Bears themed coffee drinks with humorous names, I asked for a “Pandacino”, which was a cappuccino with Panda’s face sprinkled on with chocolate powder, the baristas used stencils for the different characters forming the desired design on top of the drink.
The coffee cup also featured Pan Pan’s face on it, Ice Bear and Grizz cups were also available. Other drinks also included the “Bearpresso” (espresso), “Mocha Bear” and “Ice Bear Needs Latte”, there were two more child (or “baby bear”) friendly drinks including the “Grizzlychoc” (hot chocolate) and the “Babybearcino” (a cup of hot milk with or without chocolate sprinkles). Masks with the bears’ faces were also given out to the kids.
In the actual animated series, Ice Bear is a talented barista and in the episode “Coffee Cave”, the bears open up a coffee shop in their own home. However, in an ironic and humorous twist, it turns out that Ice Bear himself can’t cope with caffeine and turns psychotic when he has too much coffee.
After I was served a drink, there was an opportunity to take a selfie with the bears, Grizz’s hand was holding a selfie stick, which had a tablet attached to it. I’m currently waiting for my photo which will be sent by e-mail, but as soon as I receive it I’ll include it in the blog post. The public event was well executed, creative and adorable and the people running the event were very friendly, it was a good publicity event to help promote the animated series and to advertise the new episodes now airing on Cartoon Network UK.
The next stop on the Bears’ tour is Buchanan Street in Glasgow, Scotland next Saturday (20th January) and finally the intu Trafford Centre in Greater Manchester next Sunday (21st January).
The animated comedy series – We Bare Bears follows the story of three bears brothers with three unique personalities. Together they try to fit into human society, either by making friends with humans, doing various jobs or even attempt to achieve internet fame. The bears find life can be difficult and often get into awkward situations but they always have each other for support. New episodes of We Bare Bears are currently airing every weekday at 4.30pm, only on Cartoon Network UK, also don’t forget to check out the Bouncing Bearstack competition.
The polar bear-shaped #WeBareBears’ ‘Bearista’ mobile will be popping up across the UK throughout January. 🐼🐻❄ ☕ Get free hot drinks for the whole family. 📸 Take a bear hug selfie with the stars of the show Grizz, Panda and Ice Bear. pic.twitter.com/VdycVbfG8S