Turner Asia-Pacific Appoints FF Shanghai To Introduce Rick And Morty In China And To Promote Cartoon Network Brands In China

Turner Asia-Pacific Appoints FF Shanghai To Introduce Rick And Morty In China And To Manage Cartoon Network Brands

Turner Asia-Pacific Appoints FF Shanghai To Introduce Rick And Morty In China And To Promote Cartoon Network’s Brands In China

Turner Asia-Pacific has appointed FF Shanghai as the promotional agency to introduce Adult Swim’s internationally popular animated series – Rick and Morty into the Chinese market.

FF Shanghai will also be the acting creative promotion agency in China for other Cartoon Network properties including the superheroic Powerpuff Girls, and the already popular We Bare Bears.

The creative promotion deal also includes Tuzki, a popular emoticon character in China, which is also owned by Turner.

From The Turner Asia-Pacific Press Release: FF Shanghai Partners With Turner On Cartoon Network, Tuzki and Rick and Morty

FF Shanghai has been appointed by Turner as the promotional agency to introduce the global megahit comedy Rick and Morty in China. It will also be the consulting partner in charge of strategy and creative solutions for other popular Turner franchises in China, including: Tuzki, We Bare Bears and The Powerpuff Girls.

Rick and Morty

Rick and Morty is an ambitious, half-hour animated sci-fi comedy and the flagship original franchise for Turner’s Adult Swim programming block. The show follows Rick, a reckless, hyper-intelligent scientist, and his grandson, Morty, a typical 14-year-old high school freshman.

We Bare Bears

Grizz, Panda, and Ice Bear are just three outsiders trying to find their way in, and if they can get some ice cream (or fat free frozen yogurt, if possible) on the way there, all the better.

Each episode deals with the Bears’ everyday misadventures finding food, goofing around, and dealing with each other and the world around them. Whatever the situation, it’s obvious that being a bear in the civilized, modern world is not easy.

We Bare Bears is already well known in China, and is quickly becoming a trend icon for the Chinese millennial.

The Powerpuff Girls

Blossom, Bubbles and Buttercup aren’t your average little girls from Townsville: together, they form the superhero team known to the city as The Powerpuff Girls! When they’re not scrapbooking, working on homework or hanging out at home, the girls serve as the defenders of Townsville.

The Powerpuff Girls is an animated comedy produced by Cartoon Network Studios, and is currently celebrating its 20th anniversary.

The show and its characters have become global icons for women empowerment and are the original ambassadors of girl power.

Tuzki

Born in 2006, TUZKI has evolved to become a symbol of China’s youth, and has become the most original way of expressing themselves online. This unique rabbit – created with simple but distinctive black and white lines – is known for his wise thinking and exaggerated body movements.

TUZKI’s personality and cool attitude has made him a genuine icon for Asia, establishing himself as one of the most recognizable characters in China.

About Turner Asia Pacific

Turner is a global entertainment, sports and news company that creates premium content, and delivers exceptional experiences to fans whenever and wherever they consume content. In Asia Pacific, Turner owns and operates award-winning brands throughout the region, running 54 channels in 14 languages in 42 countries. These include CNN International, CNNj, CNN, HLN, Cartoon Network, Adult Swim, Boomerang, POGO, Warner TV, Oh!K, MondoTV, TABI Channel, Tabi Tele, Mondo Mah-Jong TV; and HBO, HBO HD and WB in South Asia. Turner manages the business of Pay- and Free-TV-channels, as well as Internet-based services. It owns and exploits properties such as Tuzki, and oversees commercial partnerships with various third-party media ventures. Turner teams with Warner Bros. and HBO to leverage WarnerMedia’s global reach. Turner Broadcasting System Asia Pacific, Inc. (“Turner Asia Pacific”) is a WarnerMedia company.

FF:

FF is an open International Creative Community, independent creative boutique network based in Los Angeles, New York, Shanghai, Paris founded by Fred & Farid (Fred Raillard and Farid Mokart).

850+ international awards and 25+ agency honors. Empowered by our connections with 200+ brands from 30+ industries / including major tech companies. Empowered by 100+ collaborations with leading influencers.

We develop creative solutions to business challenges, and connect you to culture, grounded in a purpose. We are experts in creative intelligence. We are media agnostic. Depending on your challenge, our solution will be a branding solution, a social media solution, a content solution, a tech solution (website, app), a traditional solution (tvc, print) or an innovation solution.

https://www.regularcapital.com/wp-content/uploads/2019/02/FF-x-Turner-Sign-Promotional-Licensing-Deal-in-China.docx

http://www.campaignbriefasia.com/2019/02/ff-shanghai-joins-forces-with.html

https://www.licenseglobal.com/television/ff-shanghai-bring-%E2%80%98rick-and-morty%E2%80%99-china

Cartoon Network Asia-Pacific Appoints Vikram Sharma As Vice President of Cartoon Network Enterprises Asia-Pacific

Cartoon Network Asia-Pacific Appoints Vikram Sharma As Vice President of Cartoon Network Enterprises Asia-Pacific

Cartoon Network Asia-Pacific Appoints Vikram Sharma As Vice President of Cartoon Network Enterprises Asia-Pacific

Today (28/03/2018), Turner Asia-Pacific has announced that Vikram Sharma has been appointed as the new Vice President of Cartoon Network Enterprises for the region. Cartoon Network Enterprises is Cartoon Network’s product merchandising and service licensing division. As the division’s new vice president, Vikram will be responsible for driving sales across the region for Cartoon Network branded toys, clothing, home entertainment, publishing, lifestyle products as well as live events and themed entertainment. Cartoon Network’s popular IPs include Ben 10, We Bare Bears, Adventure Time, The Amazing World of Gumball and The Powerpuff Girls. Cartoon Network Enterprises Asia-Pacific is also responsible for licensing for Adult Swim shows, including Rick and Morty, the emoticon rabbit Tzuki and it also acts as an representative of Warner Bros. Consumer Products on behalf of Turner’s sister company – Warner Bros. in the region.

Turner EMEA (Europe, Middle East and Africa) president – Giorgio Stock is also responsible for the international part of Cartoon Network Enterprises and will be working closely with the Asia-Pacific licensing team. Before joining Turner, Vikram worked for Disney’s Asia division in Singapore and India, he was also in charge of Disney’s consumer products business in Thailand, which is also an important market for Cartoon Network Enterprises.

From The Turner Asia Pacific Press Release: Cartoon Network Hires New Head For Licensing And Consumer Products Business In APAC

Turner Asia Pacific has appointed Vikram Sharma Vice President of Cartoon Network Enterprises (CNE), its regional licensing and merchandising division.

Joining Turner in March, Mr Sharma is tasked with driving sales across the whole region for its branded toys, apparel, home entertainment, publishing and lifestyle products, as well as live events and themed entertainment. Major franchises and IP under CNE’s management from the Cartoon Network portfolio of shows including Ben 10, We Bare Bears, Adventure Time, The Amazing World of Gumball and The Powerpuff Girls, as well as Adult Swim’s Rick and Morty.

His remit also includes the management of Tuzki, the digital IP and emoticon of choice in China and beyond. In South Asia, Turner acts as a representative for Warner Bros. Consumer Products.

Ricky Ow, President of Turner Asia Pacific, said: “The potential of the CNE business is immense and with Vikram leading the charge, we know it can be realised. We are incredibly pleased to have attracted someone with his track record and have high hopes that fans of our amazing IP and franchises will have products that match their passion.”

EMEA President Giorgio Stock, who also spearheads Cartoon Network Enterprises for Turner internationally, will work closely with the CNE team in Asia Pacific to maintain consistency and strategic direction for the business outside of the US.

Before joining Turner, Mr Sharma held various key positions in Disney across Asia including Singapore and India. He’s a proven commercial leader with successful stints in overall P&L management and in different aspects of sales and distribution, with a special focus on retail and franchise monetization. Most recently he led Disney’s consumer products business in Thailand, a key location for Turner’s CNE business.

http://www.turner.com/pressroom/cartoon-network-hires-new-head-licensing-consumer-products-business-apac